Archive for December, 2007

Internet Riches For 3 Luvly Ladies, A Success Case Study For The New Year 2008

I dropped Ada an SMS to inform her a piece of great news.

Her website (http://www.thedatingloft.com) that had near:

• Zero page rank

• Zero Incoming Links

was listed on the premium page for the most completive keyword in Google.

And that word is "Dating"

There are over 368,000,000 websites listed in Google for this keyword. If you've been in the Internet circles long enough, you will realize that Internet Marketers, (some whose seminars you may have paid $1497 to attend) speak of going for long tailed keywords. Keywords such as Dating in Singapore, or Dating for Professionals.

So I love it when something goes against the grain, 3 ladies from Singapore who knew:

• Nothing about Internet Marketing

• Zero knowledge of Viral Marketing

Created a simple, elegant website which targeted an exclusive segment of the dating community. Professionals with busy lives.

Here's a capture of their amazing page rank.

A success formula is a combination of many things.

This website has the ingredients of a winning formula, from the viral aspect to the personal branding of Ada, Kat and Beth. Behind the Internet scenes there was a lot of Public Relations, Media offline publication advertising which they emphasized on. Making money is all about marketing, and being focused on providing benefits to that specific niche market.

If you visit http://www.thedatingloft.com, you will find clues on this. Browse through the media section. Google measures the value and genuine services provided by a full blown website and will rank them high based on user interaction with it. The more users click around your site, the more real content and benefits your website is offering. And that's what Google likes.

So for all those who said "go for long tail keywords" or "SEO is a secret known only to the techy geeks", 3 ladies from thedatingloft.com have demonstrated that real service and exclusive niche marketing wins mind share and Google.

Now I hear some folks saying that hey, I don't how to design a website.

Well, just outsource it.

Happy New Year and champagne all round to Ada, Beth, Kat and to You.

Cheers To Your Success in the New Year…
Sherman

PS: Click Here to meet the Charlie's Angels of "The Dating Loft"

Secrets of Pay Per Click Marketing

Pay Per Click Marketing is for folks who have experience with making money online. Its a long term traffic generation method once the campaign is tweaked and tested for optimum results.

Step #1: Setup your Adwords account at http://www.adwords.com

Step #2: Look for a topic that you like, using Google's Free Keyword Research tool.

https://adwords.google.com/select/KeywordToolExternal

Step #3: Find a product from Azoogle, Clickbank, CJ.com that complements the need.

Step #4: Once you've found a product you like, create a simple landing page (Click Here For Reference) and host it here. Include a link at the bottom which redirect to the merchant's page.

Step #5: Tracking (This is Ultra Important)

The url leading to the landing page should be a 3rd party tracking link which allows you to track which keywords are converting for you. This is important if you're selling someone else's product because you'll not be able to place your tracking code on the merchant's download page. Some affiliate networks allow you to append the tid tracking code at the end of the link. This works for a direct linking method, but not if you're going to do a landing page system. So, you'll want to have a 3rd party tracking tool to help you do this. There's a small learning curve for this and training comes with the tracking tool. There are a few in the market, such as Affiliate Radar, Xtreme Conversions, the one I prefer is Covert Conversion Pro.

Step #6: Download the Google Adwords Editor and upload your campaigns from this tool. Its a super time saver as you'll discover.

http://www.google.com/intl/en/adwordseditor/

Advanced Users:

If you like Pay Per Click Marketing, you'll also want Speed PPC to your wish list for Christmas 2007. This tool is used with Adwords Editor to create Google Campaigns quickly. Its a great time saver.

Question: Google Adwords a Scam?

Google Adwords a Scam?

Question: Is there a way of finding out if Google is clicking my own Adwords Ads ? I think im getting fraudulent clicks. PLEASE HELP!

Answer: Google would not click on your ads. However, your competitors might. Also I would recommend not advertising with "content" option because you do get fradulent clicks from Adsense. Google does try to reduce fradulent clicks but its not necessarily full proof.

You'll only get charged per unique click on your Search Google Ads.

Adwords is for the long term, you need to survive pass the initial clicks as your competitors (especially if its a competitive keyword) might click on your ads and once that's over, you'll be able to start generating customer traffic.

As opposed to what "Gurus" teach you. Adwords is NOT just a short term traffic method. If you get bullied away or if you don't have a way to monetise your traffic, or develop your campaigns properly, it will be a short term method of traffic generation.

How To Make Money Online For Free

Question: How To Make Money Online For Free

Since this is a common question, lets take a look.

To make money online for free will almost always require a resource called time. Since some folks have time but don't have the funds yet to start a website, here's what they can do.

The simplest way to make money online for free is to sign up with Google Adsense. This can be found at www.adsense.com.

Google will provide you a "Pub…" ID. This ID you will need to place into your HTML Code if you're using a wordpress blog. However, if you're not so techy, simply start a blogger blog. from http://www.blogger.com

Adsense, Adwords, Blogger belong to Google.

Blogger automatically configures your blog with your adsense code ID if you create and log in with the same account as your Adsense.

Since Blogger is connected to Adsense, your adsense PUB ID will be tied to your log in name, then you will not need to figure out where the Adsense code should go. All you need to do is go to "Templates" and place Adsense Ads around it.

Here are a few things you'd want to note.

Have a leader board, a side template, and a bottom board. Some folks like to squeeze adsense code around their postings. You'll also want to have your Adsense Titles to have the same color code as your title postings. This will increase the CTR.

Once the Blog is up, just post regularly to it for 1 week. If you can, try to write articles and submit them to Ezinearticles.com with a link in your resource box leading back to your blog. You should be earning your 1st Adsense cash in 1 week.

If you like to make money with Adsense, you'll also like Adsense Sitebuilder

Make Money Online Singapore - Different Business Models

If you're from Singapore and want to learn how to make money online, here are a few ways you can go about it. There are a number of business models, and depending on your temperament and back ground to invest, you can try them out.

Business Model #1 - Adsense
This is sort of a Google affiliate marketing model. Google pays a commission to folks who set up a site and place Adsense codes on them. You just need to head on to Google and get a  "PUB-CA….." code which you will then copy and paste on to your website. Fresh sites that have not been visited by the Google adsense bot, will have a charity ad placed. In about 5 - 10 minutes relevant ads will start appearing based on the information on your site. So if yours was a golf site, you will start to have golf ads displayed on your site, if its cooking, similarly cooking ads will be displayed. Note that Google does not allow you to click on your own ads, and this will result in account termination and checks with held. So take of this.

Business Model #2 - Write a Book
Is there something you know that others don't? Is there a need for this information in your market. The content that you share need not be a Harvard business review hard cover copy. So long as its proven information that you've used to solve a problem in your life, others will surely be glad to learn of your information. It need not be a long drawn out copy of 50 pages. What matters most is results. So even if your book was just 10 pages long but is able to help someone fix their xbox in less then 5 minutes, that could be worth $50 to someone in desperate need for that knowledge and yet $0 to someone who does not play games. One that information is written, leverage on the affililate network from Clickbank to market it.

Business Model #3 - Text Link Ad Sales
This is somewhat like the Adsense model. The main difference is that unlike Goolge, you don't get paid when people click on your links. The advertiser who places his text links on your site pays you a flat rate. So, if you have a site with good PR rank with good traffic, you can command a higher price for a space on your website.

Business Model $4 - Set up a Dating Site
Dating is a popular business platform. There is a social need to meet up and befriend others. A Dating site with members will allow you to charge a fee for anyone who wants to use your site to socialise.

Business Model #5 - Create an Affiliate Site
Instead of creating a dating site, you can create an affiliate site that markets the services of dating sites. So instead of being the owner, you take the role of the "marketing agency" and earn a commission.

Business Model #6 - Start a Niche Forum
This forum can be about a topic of interest, cars, real estate, golf, hdb housing. When people start posting in the forums, you will get a constant stream of traffic because people like to return and check their posts. Then all you need to do to monetise is place some ads whether from Google or TLA.
This list is by no means exhausitive. There are more ways to make an income online, whether it be by viral pdf marketing, internet mlm, affiliate marketing, CPA, where you make money once others fill out a form.

Another internet marketing business model of noteworthy mention can be found here. It involves learning how to use premium tracking  and I think that what sets those earning a $100 a month to those earning a few $1000s is the skill of tracking traffic and results.

How Ewen Chia's Super Affiliates Earn a 5 figure Income

Since Ewen Chia's Super Affiliates program was launched, there's been such a buzz.

This not mentioned in his program but I think an important aspect of breaking the 5 figure ceiling on the internet is time management.

Most folks starting out don't hire freelancers from elance.com to do their work for them. So when one is starting out online, its very easy to get bogged down by HTML, or trying to find out how the WINZIP application works..

"Doh…" for some, a mountain to climb for others.

So time management ensures that we get the most done in a day rather then sit and stare and wonder why that Internet income is not coming in.

Making money online is as simple as getting your links out there, and advertising those links. The internet is like a huge maze, if we can make life easier for consumers to find what they want, the sale belongs to you.

So one thing is to have a to-do list. A list of "thing to do" for each day and week is a valuable aid to managing your time.

A to-do list organize your thinking planning in the least amount of time with the maximum amount of efficiency.

One's Super Affiliates activities should be listed in order of priority with high priorities first.

In listing the activities, it is helpful to spell out the result as well as the process. Starting when, where and what you are doing to do increase your chances of doing it successfully.

The things to be included on the To-Do list may include,

• Working on your opt in page,
• Your blog,
• Your Adwords campaigns,
• the ezine to be completed,
• inserting the analytics code to track traffic.

In the evening, save your to do list for the next day and include any activities you could not complete.

Ewen Chia's Super Affiliates will agree that when you keep records of how you spend your time, you wil be more aware of the opporunties for improving your use of it.