PPC Classroom 2.0 Question…
Friday, October 24th, 2008In PPC Classroom, Amit mentioned Key Compete was a good tool for Keyword Research. I posed them a question.
“Hi Amit and Anik, KeyCompete offers many keywords.
The thing is, even if we bought all these keywords, we need to optimise a PPC campaign such that the bids are below $0.15 for ALL the keywords.
Otherwise, these keywords can't be effectively used, without building 300 over different landing pages for 300 keyword.
I've seen some token PPC software that dynamically insert keywords into the landing pages. These methods aren’t the perfect solution. The bids still fall around 0.30 to $0.60 to $1.50, which means we need to pay $0.30 per click, minimum.

