1. Should I have one massive keyword list and lots of ad variations to start and then group the keywords and ads to be more relevant? Massive Keyword List: Yes, as massive as possible to discover "funky" keywords that others don't bid for. Fine tune this list over the period of 1 week to a month. Group the Keywords: Yes, group them if possible, know however that sometimes, I just dump keywords together and group later. Ad Variations: Not necessary. You probably read in books of how you [...]
working on new PPC project!
working on new PPC project!
Bidding $1.50 for keywords generally is not a good idea, for the simple reason that you can lose $50 in less then 2 hours. Some folks suggest bidding high then bringing the bids down and it can be exciting to check your ad displaying on the 1st page of Google. However, it can be very hard to sustain the top spot in Google because unless your sales process is fully tweaked for maximum conversions, its a sure way to lose money quickly. If we're making $10,000 but spending [...]
There're 2 kinds of traffic that visit sponsored Ads. Buying Traffic and Research Traffic. Buying Traffic: Traffic that Buy often know what they want and the keyword is specific to a product name. In this way, we simply bid on many variations of a product name.
If your Ad is good, your CTR will be high. There will be a good number of clicks on your Ad, and Google will show your Ad more often , often for cheaper clicks. However, because this requires a gestation period, its not possible to have your ad showing on the front page of Google without building up some account history. Just like in MLM, its good to be the 1st one in. If you're advertising a certain keyword that is highly lucrative, then being the 1st to [...]
I'll say upfront that i'm not really a fan of 2nd Tiered Networks. The reason for this is I've ever tested up to $600 on 2 different lower tiered PPC networks and the traffic from these sources are not high converting. The second of traffic that you want to be careful of are Banner traffic. This is CPM which means you're charged per 1000 impressions of your banner shown. If you want your banner ad to be shown on top of others, you will need to pay more [...]
I was following the Lexus Cup 2008 at the Singapore Island Country Club. Big names included Se Ri Part, Annika Sorenstam, Natalie Gulbis, and Paula Creamer. Many people see the glam side of things, yet behind success, there's always sacrifice, dedication and dreams. Here's a video of Natalie describing her daily routine. Natalie was willing to dream big and invest time, money, effort to do whatever it takes to reach that level of success in her life. I think its no different in internet marketing or anything [...]
Making money online with pay per click marketing is a skill that takes time and practice to learn. Seed money needs to be put in in order to learn the ropes of this business. Pay per click marketing involves being versed in a couple of things, including tool usage, pivot tables in Excel to track ROI, tracking of keywords that convert, and design of good landing pages. Let's look at 2 quick PPC tips. 1. Pay Per Click Engines. The 3 main pay per click engines are [...]
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This was with regards to PPC Classroom mentioning going “breadth on keywords.” Hi Amit and Anik, KeyCompete offers many keywords. The thing is, even if we bought all these keywords, we need to optimize a PPC campaign such that the bids are below $0.15 for ALL the keywords. Otherwise, these keyword can't be effectively used, without building 300 over different landing pages for 300 keyword. I've seen some token PPC software that dynamically insert keywords into the landing pages. These methods don't work. The bids are still around [...]
Aim for the 2% conversion rule. At the start, promote a product that has $50 commission. Most are around $20 to $33. But for safety sake, I’d recommend starting PPC for products that offers $50 commission. Offers that convert well and have high commissions are often secret so you’ll need to put in effort to search for one. The numbers generally look like this. You need 4000 views to get 80 Sales, which is $4000 revenue. Cost for advertising is $0.06 per click x 4000 hits = $240, [...]
In PPC Classroom, Amit mentioned Key Compete was a good tool for Keyword Research. I posed them a question. “Hi Amit and Anik, KeyCompete offers many keywords. The thing is, even if we bought all these keywords, we need to optimise a PPC campaign such that the bids are below $0.15 for ALL the keywords. Otherwise, these keywords can't be effectively used, without building 300 over different landing pages for 300 keyword. I've seen some token PPC software that dynamically insert keywords into the landing pages. These methods [...]
If you haven’t got into PPC Classroom 2.0, you’re missing out on a ton of bonuses truly worth alot of money. The bonuses individually sold have a combined value of at least $5000. My favorite one is actually Speed PPC, and that is sold for $497. In fact, if you secure your spot in PPC Classroom 2.0, you will be getting this piece of software for $77. In essence, even if you don’t want the course, you will want to get this software at the mega discount. Get [...]
PPC Classroom 2.0 by Amit, the $2.4million dollar Physics guy who "worked" at MIT. They are giving a ton of PPC tips away for free and over delivered on these resources so as to assure you that you can absolutely put your faith in them. Even if you don't take their course, the free tips alone are worth getting. A New Age Folks like Amit are ushering in a new age of Internet Marketing coaches. What sets Amit apart from many who teach the subject of Internet or [...]
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I think of many affiliate programs online, GDI or Global Domains International has a fantastic affiliate program. There is nothing on the internet that is as low risk, as easy, and high reward paying as GDI. And you can market this business online as well as offline. Offline folks, offline Network Marketers who aren't very savvy to Internet Marketing love this program because it solves many problems they have. No selling No phone calls No meeting up No asking people to go down No inventory Make money even [...]
Clickbank now issues weekly checks. (Never seen a Clickbank check? Visit here) It used to be bi monthly, meaning every 2 weeks you would receive a check. Issue with this is that after receiving your check (takes a week), you'll probably have to wait another week or so for the check to clear. So that's around 4 weeks of waiting time before the money shows up in your bank account. Clickbank now has shortened this waiting period to 1 week, so you can start cashing in your affiliate [...]
Web 2.0 marketing is a style of sharing and marketing that allows you to leverage on social networks to let others know of your services. For example, if a new hip night club is having a special promotion, simply by leveraging of word of mouth advertising and social networks, you can get a huge amount of traffic, referrals and customers! Here's how you can leverage of web 2.0 marketing 1. Friendster updates When an individual blogs or updates their details, all his or her contacts are updated. This [...]
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