Archive for the 'Cost Per Action' Category

Cost Per Action Marketing – Testing Your Way To Success

Thursday, March 8th, 2012

Here's CPA stats for a campaign i was testing. It wasn't profitable off the bat.

The 1st day, I setup the campaign and went to sleep.

Next day, an expenditure of USD200 and revenue of USD66 from 1000s of clicks with 3 conversions.

"Hmmm, all in a days work" Mr Choo thinks to himself. "Looks like the volume is there, now i just need to laser out whats working and negative the publishers sending bad clicks."

After tweaking and testing on and off for 1 week, heres last 2 days worth of stats.

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Stats for 6th March & 7th March

Clicks: 1,301

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